2013 © Nimble & Associates
2013 © Nimble & Associates
The Challenge: Increase awareness and drive traffic to a newly designed website for a local credit union in multiple markets, highlighting their loan and checking services. Boost new membership registrations. The Solution: Utilizing competitive analysis data, focus on the media habits of the target demo (adults 25-54.) Create a diversified media plan to drive leads […]
The Challenge: A 15-year old, family-friendly resort that draws from a 200-mile radius of their location was faced with lower budget restrictions and higher revenue goals. Our campaign needed to show an increase in bookings for the spring opening while working with a decreased budget. The Solution: Geographically-targeted media aimed at parents with younger children […]
The Challenge: We took over a running SEM campaign and were challenged to increase the number of monthly qualified leads without increasing the client’s budget. The Solution: We dug into the past performance of this campaign and determined that we needed to reorganize the ad groups, adjust the bids on the best performing keywords and […]
